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About us

People-led. Performance-driven

Samko Hospitality is a hospitality management and advisory company. Behind every asset we look after is a central team of specialists in operations, revenue, sales, finance, people and property, working as one.

 

 

Our story

How we work, and why it works

We built Samko Hospitality around a simple idea: owners deserve a partner who is as involved in the detail as in the big picture. So our specialists don’t sit in a distant head office. They spend their week across the assets they support: reviewing performance, coaching teams and fixing problems while they’re still small.

That involvement is what lets us take on more. The team that runs an asset day to day is the same team that can plan its refurbishment, prepare it for a new brand, or help an owner weigh up what comes next.

What we believe

Four things we will not compromise on

Owner-minded

Every decision is tested against the value of the asset, not the convenience of the operator.

Present, not remote

Our support team is in the hotels regularly — trading meetings happen on site, not on a slide.

Straight-talking

You get the real numbers early, including the uncomfortable ones, with a plan attached.

Standards first

Brand compliance and guest experience are the foundation of margin, not a trade-off against it.

Mission & Vision

What guides us every day

Our mission is to deliver profitable, well-run hotels and resilient asset performance by putting the right people, systems and standards in place. We do this through a culture built on four principles.

Integrity

We act honestly, keep our commitments and build trust with owners, colleagues and guests — even when no one is watching.

Excellence

We set high standards and measure ourselves against the best operators, never settling for 'good enough'.

Teamwork

We win together. Our hotels, support office and owners share information, resources and accountability.

Accountability

We take ownership of outcomes, report the truth and fix problems quickly — with a plan, not an excuse.

Leadership

Meet the team

The senior team behind Samko Hospitality brings together operational, commercial and people expertise across branded and independent hotels.

Nathan Coote

Chief Operating
Officer

Leads operational performance across every hotel, aparthotel and leisure club, setting the standards our leaders work to and delivering exceptional results for every owner.

Bilyana Iliovska

Director of
Sales

Leads corporate, leisure and MICE sales across the group, building relationships that bring repeat revenue.

Karla Watkins

Group Marketing
Manager

Leads marketing across the portfolio, from websites and social to paid media and AI-search visibility, turning every campaign into direct bookings.

Grazia Centonze

Group Revenue
Manager

Leads pricing strategy and distribution, protecting rate while occupancy grows and building a healthier share of direct bookings at every property.

Karthikeyan Nagaraj

VP – Corporate Affairs & Commercial Strategy

Leads corporate affairs and commercial strategy, shaping growth, owner relationships and the plan every property works to.

Rohit Bhatnagar

Head of Human
Resources

Creating a strong, accountable and inclusive culture where great talent is attracted, leaders are developed, and our people can build meaningful careers at Samko Hospitality.